Audio Q&A: B2B and Web 2.0

June 18, 2008


Think that podcasts, blogs, and social networks are just for you teenager? The truth is that there is a huge potential for these tools to be leveraged in the B2B environment. Rudy Winklhofer, ABI’s global creative director speaks about some of the opportunities and pitfalls for B2B companies looking to move beyond their website into web 2.0.

Entry Filed under: Audio, B2B Public Relations. Tags: , , , .

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